Foued Sassi

Ontraport · Santa Barbara, CA

• Lead Product Management, UX/UI Design, and Education for a 60-person SaaS company, with 5 direct reports across PM, design, and education.
• Own product strategy and roadmap across payments, AI, CRM, mobile, and onboarding, sequencing concurrent initiatives against company goals.
• Led Ontraport's AI initiative (V1): shipped an in-app chat assistant with read-only agents, a rebuilt LLM gateway, feedback loop, and evaluation framework.
• Introduced AI prototyping and spec workflows used across the product team, reducing idea-to-spec time by 50%+.
• Rebuilt the product operating system and revamped the design system and education program, improving consistency and speed across the team.

Ontraport · Santa Barbara, CA

• Shipped 50+ projects from discovery to release across payments, CRM, booking, messaging, and integrations.
• Led Invoices and Payments v2: separated invoices from payments, added refund invoices, change orders, and a full billing revamp.
• Shipped multi-currency support via Stripe, including conversion handling, refunds in the original currency, and updated reporting.
• Launched Inbox (email channel, CC support, message logs) and built Ontraport's web chat and chatbot with AI responses, automation, and targeting.

Ontraport · Santa Barbara, CA

• Directed engineering project execution, managing resource allocation and cross-team dependencies for concurrent product initiatives.
• Built project plans and delivery milestones that improved on-time delivery across the engineering organization.